Dissemination
The key to progress in any field is effective communication of new findings from scientific research to general and specific audiences. CDM’s marketing and communications expertise allows us to develop and disseminate information on a wide range of health topics and issues, by translating technical information into understandable, readable, and appealing formats for our clients. We begin by analyzing the information needs of the target audience and developing a communications strategy. Informational products are then disseminated via print, electronic, and/or audiovisual formats—the appropriate combination to reach the widest possible audience. We follow through on this process by presenting our clients with an assessment of outcomes and the impacts of their information programs.
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